Blake Grayson named as Chief Financial Officer by The Trade Desk Names, As Paul Ross retires

Paul Ross retires

The Trade Desk reported the retirement of its Chief Financial Officer, Paul Ross. And Blake Grayson succeeds him. Since 2014, Ross has served as CFO of The Trade Desk. And at that time, he oversaw one of the most successful IPOs in the past decade, as well as solid and stable annual revenue growth.

Grayson joins’s Trade Desk where he recently served as Vice President of Finance for the International Consumer Business and as Chief Financial Officer for businesses in the UK, Germany, France, Italy, Spain, Turkey, India, Japan, China, Australia, Brazil, Middle East and Singapore, as well as global financial teams for Automated Marketing, Kindle Content / Books and Global Payments.

Grayson has also led the financing for the online retail sector of Amazon and several financial roles of North America Market, Amazon Web Services, and Online Payments for more than a decade. Previous to that, Grayson worked for Washington Mutual / JP Morgan Chase in charge of funding transactions and FP&A operations and previously worked in the telecommunications and financial services sectors.

Grayson explained that he is excited to join and bring my experience of scaling up fast-growing billions of dollars to help The Trade Desk accelerate its already impressive growth.  He was impressed with the opportunities before The Trade Desk throughout the process of getting to know Jeff, the board members, and the leadership team. He is enthusiastic to use our knowledge to help scale up existing businesses and invest in new businesses that will continue to drive profitable long-term growth.

The Trade Desk is a company of technology that empowers advertising buyers. And ad buyers can create, manage as well as maximize digital advertising campaigns across a wide variety of ad formats as well as devices through their self-service and cloud-based platform. Integrations with major data, inventory, and publisher partners ensure maximum capacity for reach and decision-making. And the business APIs of The Trade Desk allows for custom creation on top of the system.

Shreyas Tanna

About Shreyas Tanna

The winner of Mr. Pune 2009 Pageant, Mr. Shreyas Tanna is currently the young, dashing, and dynamic CEO of a market research company called Research N Reports in Pune. Fondly known as RNR, the company specializes in market research as well as industry analysis, and is closely associated with its parent company Absolute Markets Insights (AMI). Mr. Shreyas Tanna began his corporate journey as the Head of Corporate sales & PR at RED Entertainment while pursuing his degree for MMS (Marketing) from the MGM College of Management, Mumbai. After accomplishing the tedious task of balancing his work and education, he further polished his skills in Corporate Sales, Public Relations, Channel Development, Global Client Engagement, Strategic Consulting, and Brand Development by working with HDFC Life and ResearchMoz Global Pvt. Ltd. His dedication towards his work has even won him accolades such as the National Level Performer 2013 – HDFC Life and Mr. ResearchMoz 2015. A disciplined individual with a loving heart, he is often seen taking crisp walks with an engrossed look and a gentle smile within the premises of his company to interact with the various departments. And he will be usually followed by an adorable trail of his beloved trio of Shih Tzu babies proudly known as Gucci, Drake, and Paris. The most enticing thing that you will notice about this content and proud pet parent is his infectious positivity and the firm belief in his eyes, a reflection of his favorite quote, “LIFE IS BEAUTIFUL!”

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